Regatta started working with one of the world’s biggest stars, Peppa Pig. With more than 40 million YouTube subscribers, each episode attracts millions of views. The show is translated into over 40 languages, airs in more than 180 countries, and generates over £1 billion in retail revenue. For children aged 2-7, Peppa Pig is one of the biggest stars on the planet!
Our launch campaign puts the kids in Peppa’s world, ready for any adventure. The collection of waterproof items keeps them dry during rain and puddle jumping, while the swim range protects them from the sun.
We developed magazine and outdoor advertisements featuring delightful outdoor scenarios, bringing Peppa and the entire collection to life! The lookbook showcases the complete range, with each section grouping the clothing and accessories by outdoor activity.
Following the success of our launch, we're excited to build on that success and create designs for the next season. We have developed a variety of fun outdoor activities to help Peppa and her friends prepare for the British weather. This approach was shown in a launch lookbook, magazine, and outdoor advertisements.
We have worked with the team at Regatta to launch celebrity collections for Freddie Flintoff, Rochelle Humes, Giovanna Fletcher and Kimberly Walsh.