Turn up the Heat
Turn up the Heat is a new product range of battery-powered heated jackets.
We were asked to create a distinctive device for the launch campaign and a brand for the range. Items included materials for trade launches, POS, and window displays for retail spaces.
Building on the range’s cold-to-hot feature, we developed the Turn Up the Heat dial to represent the range’s heat on the go.
The cold-to-hot colour palette extends into the text, custom icons, and frames messaging.
