Working with the concept team at Regatta and photographer David Short, we gave the Kimberly Walsh Collection AW19 brand a little sparkle in time for Christmas.
This urban range is developed for women, especially mums who are looking for performance coats which will keep warm and dry. Wind, snow and rain should never stop play, or work!
We developed the KW diamond for the AW19 collection and created a range of weather-related diamond props for the shoot. These then featured throughout the online and offline campaign and retail spaces, threading the concept applications together.
Deliverables:
— Developed the Kimberley Walsh AW19 diamond brand
— Created online and offline advertising